About us

We are different to other accountants

About Rice Associates

We work much more closely with our clients than most firms of accountants.

We want to get to know our clients' businesses inside out, enabling us to easily identify problems and spot opportunities. We want to get to know our clients' businesses, we're not here for a visit once a year. We want to identify your personal goals because research shows that businesses are more successful if the management and owners are focused on the Bigger Picture. We want to help improve profits and encourage growth.

Have we convinced you yet?

Please feel free to get in touch via phone email or our quick contact form. We offer initial free consultations simply get in touch to find out more.

contact us

Our mission is to always add value

Whatever we do for you, we will always carry out our work with the aim of adding value to your business. We run a very cost effective business by making as much as we can of modern technology, but we will never be the cheapest solution. John Ruskin defined value as follows:

"It's unwise to pay too much, but it's also unwise to pay too little. When you pay too much you lose a little money, that is all. When you pay too little, you sometimes lose everything, because the thing you bought was incapable of doing the thing you bought it to do.

The common law of business balance prohibits paying a little and getting a lot. It can't be done. If you deal with the lowest bidder, it's well to add something for the risk you run. And if you do that, you will have enough money to pay for something better."

A popular feature of our service is fixed price agreements

Once we have established your needs we can give you a guaranteed fully inclusive price from the start. This will give you peace of mind and no surprise bills.

We're Only a Phone Call Away!

We offer unlimited access to all our team. This means that you can call on us at any time knowing that you will never be charged for our time. So we hope that you will feel free to speak to us whenever you need to, without having to worry about the cost.

If any extra work arises from this free initial consultation, we will give you a fixed price quotation before it is started. It's what we call our "No Surprises" policy.

Call us in Wokingham on 01189 899780 or email us.

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06 Jul 2021

Furlough scheme starts to wind down

The government's Coronavirus Job Retention Scheme (CJRS) begins winding down from 1 July.

06 Jul 2021

Apprenticeship cash boost

The government has confirmed that employers of all sizes in England can now apply for £3,000 in extra funding to help them take on new apprentices.